The Cumberland Initiative is a movement to encourage simulation and modelling of healthcare scenarios to improve NHS quality of care delivery. We believe that transforming the quality of care through radically better processes and systems will produce far superior outcomes and huge cost savings: compared to traditional exercises centred on better selection of drugs or technology.

The Government challenged the NHS to achieve efficiency savings on a scale like never before; calling for radical rethinking. Systematic remodelling of processes for every care pathway, at policy, commissioning and operational levels must be undertaken. The NHS cannot stop work until everything is in place and working properly... modelling and simulation makes coordinating this challenging work possible.

The Cumberland Initiative is an organisation that delivers through its affiliates. We are not a stand-alone consulting organisation. Our core strength lies in our network of clinicians and health managers, industry experts and thought-leading academics with long publishing track records in health and social care modelling and delivery. Our extensive network of experience, multi-disciplinary professionals gives us the ability to deliver, at scale, where needed and to put teams of tens of experts together at the same time.

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The Cumberland Initiative offers a very necessary range of services. The NHS is a service delivery organisation, but it has very limited experience of redesigning and analysing its own processes.

We are able to offer a vast network of experts to diagnose your challenges and guide you through solutions with healthcare agencies. Using our unique, dedicated space you can trial new service concepts and test the implications of technology adoption.

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In 2010, a group of Academics, from more than a dozen universities met at Cumberland Lodge in Windsor Great Park in order to address the logistical and organisational challenges of healthcare delivery. The group was from a broad spectrum of disciplines including design, engineering, management science, modelling, operational research, problem structuring and simulation – with a view to addressing the major challenges facing the NHS in their delivery of care standards.

The group left the meeting committed to provide solutions to improve and revolutionise NHS care delivery through simulation, modelling and systems thinking. They agreed to campaign for more simulation and modelling strategies to be undertaken by the NHS to meet its funding and quality challenges.